The promotion consisted of ballpoint pens each with a Character Pen Topper and coloured neck cord.
They were released at different times in different parts of the World.

In Australia five different pens were released at different times:

In 1980 Ronald, Grimace, Big Mac Policeman, Hamburglar.
In 1981 Ronald, Hamburglar, Big Mac Policeman.
In 1982 Ronald, Mayor McCheese.

The exact date of release in Australia is uncertain but the pens were all dated 1980
and were issued in packets bearing the McDonald's Australia logo.

A number of Different Variations exist which were all manufactured in Hong Kong or Korea.

In 1981 Hamburglar's face was changed from a 'scary' face (Made in Korea)
to a friendlier face (Made in Honk Kong) and the colour of his tie changed from orange to red.